Audience Analysis

The document from the Purdue Online Writing Lab about audience analysis has many good points. This article introduces the stages of audience analysis: development, reading, and action. The development stage is when you determine your target audience. Questions are given in this article to help the author identify their audience and their audience's needs within the developmental stage. These questions also get the author thinking about how to create an argument that will be best suited to their audience's needs and desires. Overall this article does a good job of explaining these three stages but I generally found that the flowcharts did not add to the explanation. The flowchart for the reading stage seemed to be cluttered to me and it was confusing and hard to read. Without the annotation I would not have understood what the chart was trying to illustrate.